Going back to my most previous anaylsis of The Firm I now am looking at their poster, as i have already anaylsed previous posters i thought this gangster poster contrasts to the other ones i have anaylsed. As my previous other posters, of The American Gangster and The Departed have dull and dark posters, which show a possible darker movie to this one. Because i have looked at this trailer i can see now why this gangster movies poster isnt in the regular dark, and also limited with colour. This is because of the modernised gangster film. The colour also as well represent the humour of this film. Because not only is this just a gangster film it is also conflicts humour within.
Out of all the posters i have anaylsed i like this one the best because it would attract more viewer because of the structure and colour of this poster, compared to the other typical gangster posters. But then as a groupd we need to come together to work out whether our movie is going to be serious of that it might confind in a bit of humour.So now i am thinking about the structure of our movie trailer. Whether colour will be added or that it will be simple and be dark and deciving.
Looking at this poster, The Firm, yet again we have the text at the bottom in small because it is important text but not important for it to take away the whole artwork of this poster. The title again is very large and bold, in blue also as this could be a sysmbolic colour, as when we see this colour to think of the firm, the movie. The titles text is also quite funky, contrasting it towards the other movie trailer were the text was quite formal, this one is unformal, maybe because it wants to give that vibe of young, hip and humourous effect. The image art work is a gang of youths. Walking out towards the viewer.Typical youths in tracksuit bottoms and trainers. Again giving that more mordern vibe of how gangsters movie are changing in time. I like that this poster remind me of a pop art piece of image. Showing the time of the movie has been set in, and making it seem more fun and a cooler vibe to this type of film.Bringing in an audience of teenage boys 18+. As well under the the title, The Firm we have a large text of the director name Nick Love. Because this showing that a well know and excelled director will bring in more viewers to watch this film.
-Karis Hammond
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